Author: Sashko

So, what can I say? In the 21st century, there are still people who believe that cash is the best method of payment. I disagree. And now let me explain why.

Now, a little about the present. Everyone knows that inflation has swept across Europe. Prices are rising, and rising hard. Just one indicator: electricity now costs three times more, and fuel for cars has doubled. Everything else is simply following the same path.

The next step in preparing Fenster for the crisis was working with our suppliers. To start, we eliminated every single expense except the truly essential ones—the ones without which we simply could not operate. Everything else that could be postponed into the future—we postponed, like the new printer.

So, about the crisis of January 2022. A very strange phenomenon. Right after our best week since March 2021, we immediately got hit with our worst week since July 2021. An odd contrast, which I’ve tried to explain with the following reasons.

And just like that, almost unexpectedly, my story about the best coffee shop in the world was interrupted a year ago. What makes it interesting is that the previous season was written during an incredible, dizzying rise. Now, we find ourselves right in the middle of an equally dizzying fall—the current week has been the worst in more than a year. That will be the focus of episode two of season two of our little show. For now, here is a short review of what happened with Fenster over the past year. Do not worry—we will return to all the fun and important events in dedicated episodes a little later.

So, as they say—let’s go!

Equipment—it is a huge and fascinating topic. It is about money, and it is about you personally. Equipment is the tool that defines what you want to do, how you want to do it, and how you plan to earn money. Let me try to explain.

Lately I have been pulled toward philosophy, and I realized I almost forgot to talk about the most important thing: why. Why Fenster matters to me, why it matters to Vienna, and what drives everything that happens here. That’s what this chapter is about—bigger, more strategic thoughts.